Automated Image Feature Detection becomes available once the computer vision models are trained to recognize specific elements within images. These elements can include brand logos, infringing design features, or products.
Detected features are surfaced in the platform through the ‘Reasons’ filter. Within any post, detected features are displayed in the Image Reasons box. Hovering over a reason highlights the exact detection zone within the image.

Logo Detection identifies brand logos in listings as they enter Zeal 2.0. The system is trained on common variations of a brand’s logos (e.g., wordmarks, figurative marks) and integrates with Automated Rules to flag listings that may constitute counterfeit activity or trademark infringement.
Use the Insights filter → Logo detected
Or use the Reasons filter → Logo detected

v0 Logo Detection: An initial model trained on a selected set of logos. Logos are identified and combined with official/product images. Large Language Models (LLMs) assist by automatically detecting and labeling logos in these images.
v1 Logo Detection: A refined, higher-accuracy model. A detailed brand logo guide is produced to define the final logo set. The dataset (v0 plus additional images) is manually labeled to train v1. From deployment onward, v1 applies to all incoming content.
Once training and deployment are complete, the Logo Detection Insight becomes available in Zeal 2.0.
Image Feature Detection uses computer vision to identify elements that may indicate counterfeit or trademark infringement. Examples include:
Unauthorized or altered packaging
Modified or fake logos
Counterfeit features on the product itself
These detections help prioritize listings for review and can feed into Automated Rules to classify content as Counterfeit and/or Trademark Infringing.
The brand provides a guide with examples of infringing features.
A dataset of relevant images is sourced from the platform.
These images are manually labeled to train the model.
Once trained and deployed, Image Feature Insights can be filtered using the “Reasons” filter
Product Detection identifies legitimate product-related features within images, such as:
Specific product models
Packaging variations
Other non-infringing product attributes
These detections can be used in Automated Rules to flag potential Design Infringements or to classify listings based on specific products identified.