Identify counterfeit & TMI posts for takedown
Identify and validate counterfeit and TMI posts in marketplaces, social media etc (actionable TMI, counterfeit)
Identify impersonating websites for takedown
Identify impersonating websites and registered mirror domains that are infringing trademarks and copyright imagery. E.g. phishing website
Protect the brand and ensure competitiveness of products in online sales channels by decreasing the visibility of counterfeit goods on top platforms.
Enforce takedown of posts and accounts
Enforce removal of counterfeit and copyright infringing posts and accounts.
Monitor takedowns and actions for re-enforcement,
Proactive takedown of posts and accounts (CVAN)
Identify target accounts (HVTs) for investigation
Identify commercial accounts for investigation that can be targets for takedown or offline action. Litigation candidates are accounts structured enough to pay, with a high level of infringing and actionable posts.
Compile evidence for litigation against HVT accounts
Easily export all relevant content - creation of exhibits from the system for creating cases for litigation - easy access to screenshots, evidences to move forward with the case.
Identify IP trademark gaps
Identify gaps in trademarking and brand protection such as commonly counterfeited products / patterns that are not well trademarked
Monitor for product leaks Identify where original images are leaked and being used before a product is released
Monitor where and when the new products are sold online during launch
Monitor grey market - legitimate products being sold outside of authorized distribution channels.
Measure and ensure cleanliness of product channels and online markets
Monitor Image Rights Expiry compliance
Monitor product licensees, legitimate and authorized sellers and their compliance to resale policies
Identify product distribution gaps
Identify new opportunities and markets for legitimate product distribution
